The General Contractor Big Job Lead Planner
Work out exactly how many high-quality leads you need for bigger-ticket projects.
- Line up more bathroom, kitchen, and addition jobs instead of punch-list work
- Stay booked with profitable projects, not whatever happens to come in
- Know your monthly big job lead target, down to the number
Free. Takes about 30 seconds to get access.
Your big job lead target opens right after a 30-second form.
What people are saying:
Here’s what the planner tells you:
Your big job lead target
Exactly how many high-quality leads per month you need for bigger-ticket projects, based on your average job size and close rate. Not a guess. Math.
Your lead gap
The difference between where you are and where you need to be. Most contractors have never seen this number. It’s usually smaller (and more fixable) than they think.
Your safe max cost per lead
A rough ceiling on what you should ever pay for a lead, so you stop overpaying ad agencies and lead sellers who profit off you not knowing this number.
Quick answers:
How does the planner work?
Simple math you’d do on a napkin, done for you. Your revenue goal divided by your average job size tells us how many jobs you need. Your close rate tells us how many qualified leads it takes to book those jobs. And your job size, net margin, and close rate together tell us the most a lead is worth to you. You can change any number and watch your big job lead target update instantly.
What counts as a "qualified lead"?
Someone in your service area, with a real project in your wheelhouse, and a budget in the right ballpark. Not tire kickers, not "how much for a doggy door" calls. If they’d be worth driving out to quote, they’re qualified.
Is this right for my business?
It’s built for general contractors and remodelers chasing bigger-ticket work, and it works best if you’re doing roughly $500k to $5M per year with an average job size in the thousands. If you’re mostly small repairs and handyman work, the math still runs, but our team’s help is built around bigger-ticket jobs.
Why is this free? What’s the catch?
No catch. If your gap looks bigger than you’d like, there’s one button on the results page to book a free planning call with our team. Some owners hire us after that. Plenty just take their numbers and go. Both are fine with us.
Free. Instant access on the next page.